Overview |
Mobile Social Networking - Frenzo is a mobile internet based co-branded service which enables operators to launch a pure-play mobile social networking & communications service. The service enables subscribers to connect with friends, meet new people, chat and share photos in a highly secure, clean and moderated environment. It is designed to provide an end to end experience to users whose first internet experience will be on the mobile. For more information visit www.frenzo.com.
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Features |
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Users can express themselves with rich profiles — with photos, their interests, likes and dislikes |
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Easily search and make new friends with people who have similar interests |
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Create a friend list and exchange instant messages – with access to message history |
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Send virtual gifts to friends – everyday gifting as well as gifts for specific occasions |
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Upload and share photos from the mobile with family and friends - invite comments |
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Set privacy preferences to control who can make contact and view profile information |
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Get instant notifications of messages via SMS when not active within the service |
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Users can also download a chat client for real time presence-based chat - with optional location broadcasting |
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Carrier Benefits |
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Enables operators to offer a mobile social networking & chat service to their subscribers |
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Incremental revenues from monthly subscription, premium services (gifting, themes, etc.) and mobile advertising |
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Monetization through leveraging network resources & carrier billing |
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Loyal locked-in subscribers - ‘Frenzo’ is the common handle for users |
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Interoperability with other carriers in a country/region |
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Technology |
The service operates on a state-of-the-art distributed, highly scalable architecture which is based on industry standard frameworks and lab tested by a leading third party for high concurrent loads and security. The application has been designed to adapt to multiple mobile devices across leading brands.
The service allows easy integration with mobile networks through MSISDN forwarding, billing, carrier branding and carrier WAP portal & SMSC integration. |
Community Management |
A comprehensive community management system facilitates automatic and manual moderation of all user generated content across regions. The service also allows users to report inappropriate content or send queries to the member management team. Member conduct policies are strictly enforced by the team to ensure a clean and safe community experience.
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